This proposal outlines the operational framework, cost analysis, and revenue projections for deploying a dedicated, 15-agent remote call center. The objective is to drive a consistent volume of highly qualified, two-legged (both decision-makers present) appointments for the outside sales team.
By utilizing a nearshore/remote labor model with a split-shift schedule optimized for homeowner contact rates, U.S. Shingle & Metal can significantly scale pipeline volume while maintaining a low, predictable Cost Per Acquisition (CPA).
The schedule is strategically weighted toward peak contact hours, utilizing split shifts on weekdays to capture homeowners before and after standard working hours, alongside targeted weekend blocks.
| Day | Shift | Hours |
|---|---|---|
| Monday | Off | — |
| Tuesday – Friday | Split Shift (e.g., 9:00 AM – 1:00 PM & 4:00 PM – 8:00 PM) | 8 hrs/day |
| Saturday | Half Day Morning (e.g., 9:00 AM – 1:00 PM) | 4 hrs |
| Sunday | Afternoon Block (e.g., 12:00 PM – 3:00 PM) | 3 hrs |
The compensation model leverages a highly incentivized base structure to drive both volume (appointments) and quality (closed deals). Agents earn on three tiers:
Per agent, per week — keeps the seat staffed and the dialer hot through every shift, including the Sunday block.
Paid for each "dry" appointment that holds and shows two-legged — both decision-makers present. Pays for attendance, not promises.
Flat rate paid to the agent for every closed sale originating from their set appointment. The agent eats what they kill.
Fixed and variable operational costs for a standard 4-week operational month based on the $100/week salary structure.
| Line Item | Calculation | Monthly |
|---|---|---|
| Agent base payroll | 15 agents × $100/week × 4 weeks | $6,000 |
| Total fixed baseline | — | $6,000 |
| Scenario | Held Sits / Agent / Mo | Total Sits | Tier 1 Payout | Close Rate | Sales | Tier 2 Payout |
|---|---|---|---|---|---|---|
| Conservative | 12 | 180 | $5,400 | 35% | 63 | $6,300 |
| Target | 20 | 300 | $9,000 | 40% | 120 | $12,000 |
| Stretch | 28 | 420 | $12,600 | 45% | 189 | $18,900 |
| Scenario | Fixed Base | Tier 1 | Tier 2 | Total / Month |
|---|---|---|---|---|
| Conservative | $6,000 | $5,400 | $6,300 | $17,700 |
| Target | $6,000 | $9,000 | $12,000 | $27,000 |
| Stretch | $6,000 | $12,600 | $18,900 | $37,500 |
Payroll flexes with production — in the conservative month total cost drops to $17,700 because volume did. The model self-regulates: you never pay Tier 1 or Tier 2 money without sits and sales to justify it.
Benchmarked against 2026 mid-sized Nicaraguan BPO rate cards (outbound appointment-setting lane, 160–173 billable hours/seat/month). This proposal's 39-hour week puts every seat at ~169 billable hours — an apples-to-apples basis at 15 seats (~2,533 agent-hours/month).
| Staffing Lane | Monthly Cost @ Target Volume | Effective $/Hr | Behavior in a Soft Month |
|---|---|---|---|
| This proposal — managed spiff model | $27,000 | $10.66 | Self-cuts to $17,700 at Conservative volume — pay tracks production |
| Raw freelance / work-from-home (no oversight) | $12,700 – $22,800 | $5.00 – $9.00 | Fixed — but zero supervision, no power/internet redundancy, highest churn risk. False economy for a revenue floor. |
| Mid-size BPO — standard quote (seats $2,150–$2,600 + QA lead + dialer padding) | $37,400 – $46,500 | $14.76 – $18.37 | Fixed — seats bill whether or not the calendar fills |
| Mid-size BPO — fully negotiated (BYO stack + hybrid spiff seat $1,950–$2,050 + QA lead + matching spiffs) | $40,850 – $42,850 | $16.13 – $16.92 | Fixed base $31,850 – $33,850 before spiffs |
| Tier-1 enterprise campus (Foundever / Concentrix) | Disqualified | $17.00 – $22.00 | 50-seat minimum = $143,500 – $185,800/mo for 15 seats of work |
| Scenario | Closed Sales / Mo | Projected Revenue | Center Cost | CPA | Cost % of Revenue |
|---|---|---|---|---|---|
| Conservative | 63 | $945,000 | $17,700 | $281 | 1.9% |
| Target | 120 | $1,800,000 | $27,000 | $225 | 1.5% |
| Stretch | 189 | $2,835,000 | $37,500 | $198 | 1.3% |
| Phase | Milestone | Timeline |
|---|---|---|
| 1 — Recruit | 15 bilingual agent seats filled (proven pipeline of remote, work-from-home candidates) | Week 1–2 |
| 2 — Script & Train | U.S. Shingle & Metal pitch, PermaLock product knowledge, qualification criteria, two-legged booking standards | Week 2–3 |
| 3 — Soft Launch | 5-agent pilot block, live calling, QA on recordings, sit-rate calibration | Week 3–4 |
| 4 — Full Floor | All 15 seats live on the 7-day split-shift grid | Week 5 |
ProPlum Network manages recruiting, payroll mechanics, scheduling, QA monitoring, and daily reporting. U.S. Shingle & Metal supplies the pitch, the pricing authority, and the calendar for the outside team.